Most people who hesitate in quitting their job to start a business do this for one of two reasons:

🔓 A potential lack of security

📉 The economic climate

They’re also usually terrified of failing or can’t imagine life without free biscuits a job.

Here’s why job security and the current economic climate are the exact reasons you HAVE to start a business this year.

1. There’s no such thing as “job security” any more.

   Remember a couple of years back when a coin toss 🪙 deemed your job “essential” or “unessential”?

   Remember when people were laid off, made redundant, and forced to make health decisions they didn’t want to—just to keep food on the table?

   The 2023 annual HILDA survey found Australia had the biggest rise in job INsecurity in two decades in 2020/2021. The arrival of C****D-19 saw the highest dismissal rate of the 21st century. 🤯

   NEWSFLASH: If you’re keeping your job just because you think it’s more secure than starting a business you’re in control of—think again.

2. Global economic uncertainty isn’t disappearing any time soon.

   The overlords at the IMF tell us that the negative effects of political fragmentation, the cost of living crisis, the Russia-Ukraine war, and residual effects of the plandemic will continue for as long as they want it to some time.

   Economic recessions equal an increase in 2-minute-noodle sales and higher unemployment rates, plus uncertainty about future work prospects, our incomes, the value of our savings, and what we’ll be able to spend our money on (aside from noodles).

   When a recession starts and demand for goods and services plummets, guess where a company looks to cut costs?🪞

   Your job is almost always at the top of the list for cutting because laying off employees frees up cash and relieves a business of its payroll “burden” (aka you).

   Yay for them, boo for you. 😑

So, why do we cling to our jobs when our friends at Forbes tell us there has never been a better time to start a business?

HINT: Notice the words above: “uncertainty”, “insecurity”…

We want to FEEL secure.

We want to avoid risk.

And having a steady paycheque, a team of coworkers, and a regular biscuit supply schedule helps us with that.

But the good news is, you DON’T have to quit your job to start a business! ✅

The global “side hustle” industry is projected to swell to a staggering $14.39 billion by the year 2030.

And the even more incredible thing is…

$40 million was paid out to the families in our community in the first quarter of 2024 alone.

So, why not jump on THAT train? 🚄

The business you start today could have you living it up in Freedom Town by 2030. 🏖️

When you wake up in the morning - guess who’ll decide how to spend the day?

🫵 You will.

When you put in time and the effort learning a new skill - guess who’ll benefit?

🫵 You will.

When you reminisce about the time you left a toy spider on Debbie from HR’s computer, guess who’ll laugh?

🫵 You will.

When you earn an independent income, guess who’ll improve their family’s connection, standard of living, and quality of life?

🫵 You will.

When you get 3-4 years into your business, guess who’ll see the benefits of your work?

🫵 You will.

Ready to start building a freedom business alongside your job?

Soon, you’ll have a life with:

No more job.

No more boss.

No more free biscuits (but at least you’ll have the money to buy better ones).

We’ll show you how to get the security and certainty you desire, along with the rewards. 😎

Click here to learn how.

Aimee + Brendan